Expertise from LMD communications gurus to help you market smarter.
Did you know the human eye is trained to see motion over stillness? Glance around the room—you’ll probably find that your eyes are drawn to the flicker of your lights or the spinning of your ceiling fan.
What do American Airlines, NASCAR, and Kohler have in common? They all partner with the federal government to support missions that are bigger than their companies’ bottom lines.
Finding the perfect logo to represent your brand can be brutal! A good logo is memorable, differentiates you from everyone else, and cultivates brand loyalty.
On July 26, 1990, the Americans with Disabilities Act (ADA) was signed into law to protect people with disabilities from employment discrimination and improve their access to services, goods, and communications.
I call my approach to research "research with a soul": objective and empathetic. Research is one of my passions, and I try to bring that passion—and compassion—to every project.
Way back when, businesses could retain customers just based on the success of a project. Today, project success is only part of the equation. Relationship building is essential for keeping customers—and keeping them happy.
The adage “nothing in life is free” holds true for photography and design assets that are used online. These assets can include fonts, illustrations, icons, templates, and more.
PowerPoint has been in use for over 34 years.
It’s the golden rule of any product or campaign: always design with the user in mind. Social movements (like Black Lives Matter and Stop Asian Hate) are changing how they experience the marketing they come across every day.
COVID-19 has drastically changed event sponsorship and attendance in the last year. From industry conferences to recruiting career fairs, most events were either canceled or switched to virtual formats.
Did you know that most decisions consumers make are based on memory? That’s why it’s so important to build a strong brand. Strong brands are memorable, and memorability builds brand loyalty.
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