Expertise from LMD communications gurus to help you market smarter.
Expertise from LMD communications gurus to help you market smarter.
I know, I know- you just perfected your Millennial marketing strategy and now we’re introducing a new generation to you with entirely different needs. The spending habits, expectations, and preferences of Gen Z consumers are vastly different from those of Millennials. Because Gen Z has grown up with social media and trusts influencers as much as mainstream celebrities, marketers have to find new ways to catch their attention.