Blog

Expertise from LMD communications gurus to help you market smarter.

Hosting a Successful Virtual Recruiting Event

Last week, Chris offered some advice for overcoming recruiting challenges during a pandemic, including engagement with potential recruits.

Recruiting During a Pandemic

Meeting recruitment goals can be challenging in normal times, but COVID-19 has made it even more so. Finding opportunities to both meet new candidates and engage with them is tricky during a pandemic.

How Strong is Your Relationship?

Relationships. We’re constantly thinking about our personal relationships with our loved ones, friends, and neighbors. Haven’t we all taken quizzes to test if a relationship is strong or how well we really know someone?

Virtual Team Building – Yes You Can! Case in Point: LMD’s Theme Song Activity

Companies are getting really creative with virtual team building.

Think Beyond the Focus Group: Creative Ways to Conduct Qualitative Research

As a researcher, questions are constantly swirling around in my head. I’m a naturally inquisitive person, so I consider my relentless wondering about things to be an occupational hazard.

Behavioral Sciences at Work: The Age of X (Experience)

BS at Work: The Age of X (Experience)

Have you noticed we’re living in the age of experience? A new discipline has evolved with full-time roles and departments dedicated to improving how users and customers experience products and services.

3 Great Reasons Why You or Your Organization Should Volunteer

Volunteering is proven to build bonds with others—and when you bond with others, you create goodwill, good vibes, and even good health for you and those who need your help.

3 Marketing Lessons from Higher Ed

"It’s not the flashy airport banners or expensive commercials that set these higher education campaigns apart—it’s the planning, processes, and surprisingly accessible technologies and techniques at work behind the scenes." Digital Strategist Brandon breaks down three lessons you can learn from college and university recruitment.

The 10 C’s: Interview Prep In 10 Steps

Do you have an interview coming up? LMD's President Karen has a handy list of criteria she shares with The Robert H. Smith School of Busines at The University of Maryland –and now she's sharing with you.

Designing for a Public Health Crisis

When crucial information needs to be sent quickly, we have always turned to design. Our EVP Scott explains how good design can communicate the behavioral changes needing to be enacted during COVID-19 across all demographics.

BS (Behavioral Sciences) at Work by Holly Huntley

BS at Work: Nudging Humans to Do the Right Thing

Behavioral science—or “BS”—shows up at work every day, whether you realize it or not. VP of Client and Consulting Services Holly's new blog series will explore how applying psychology to business, communications, leadership, and marketing can make a difference in achieving results.

Shaping Your Brand Identity

Why does your local steakhouse restaurant’s sign have bold, blocky letters while the flower shop has thinner, round letters? If they swapped fonts, their signs would no longer accurately represent their establishments.